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August 2 2017
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Click-Through Rates (CTRs) today are less than impressive, to say the least. According to multiple sources, average CTRs for online ads (particularly banner ads) are between 0.2% and 0.5%, meaning for every 1,000 times that the ad is shown, only 2-5 people are actually clicking on that ad. People have practically trained themselves to either ignore advertisements or avoid engagement or interaction with them, almost to the point of conditioning.


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vijaypal

August 3 2017
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web banner or banner ad is a form of advertising on the World Wide Webdelivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser.


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